I traveled to the CP+B Santa Monica office and helped the creative team win a final round pitch for tequila giant Jose Cuervo. I was primarily responsible for designing a campaign focusing around making Sundays a day of continued weekend fun instead of a day of chores.
CUERVO SUNDAYS - I designed logos and lockups then comped up a social hub webpage and mobile app inspired by the look and content of Tumblr blogs to displaying our promotional deals and partnerships. The look and feel builds on the Creative Director's vision.
NATIONAL TEQUILA DAY - I also designed a Snapchat filter which would be part of Cuervo Sunday's. The picked the colors up off of a Sunday Sunrise cocktail.